Last month, I sat in a room with 10 entrepreneurs making $150k-1.5m/year.

We were there to discuss problems in our businesses…

Not a single person obsessed over having the "perfect" idea.

Yet when I talk to my audience, that's the #1 thing holding them back.

They worry they’ll build something no one wants. So they end up overthinking, building nothing at all.

Here's what the entrepreneurs in that room understood:

You don't need a revolutionary idea.

You need to solve a specific problem for a specific person

I know, call the police. What an absolute bombshell.

But it’s the truth.

Looking around that room, I noticed a trend.

Most of the entrepreneurs were solving problems they’d previously struggled with.

They didn’t start as experts.

They started with pain.

Take me, for example.

March 2022: I launched my first product—a swipe file for better tweets.

I wasn't the best writer. Hell, I wasn't even good.

But I'd spent months paralyzed by writer's block, watching my ideas die in drafts.

When I finally cracked the code, I packaged the solution: The Viral Inspiration Lab.​

Result? $5,000.

Not life-changing.

But the point wasn’t money. It was momentum.

I learned more about business in those 3 months than in 3 years of reading "how-to" books.

One year later: $140,000 in 4 days with my next product launch, High Impact Writing. Three years in: Over $1,000,000 in total revenue.

I'm not promising you'll make millions.

The internet is full of bullshit creators dangling this dream in front of you like a carrot on a stick.

But here's what I know:

You don't need seven figures to change your life.

The point is to get paid online for fixing a problem you’re passionate about.

The rest is just icing on the cake.

Outlier success involves timing, luck, and factors beyond your control.

But one thing is entirely up to you:

Whether you start.

Sitting around wondering what problem to solve is not going to build your business.

Taking action will.

Yes, it will be scary.

Yes, you will screw up.

You’ll experience the discomfort of doubt and the reality of rejection.

But that’s the beauty of business. Even before the results roll in, you’re growing as a person.

So don’t wait until you feel ready to start.

Start, and you’ll become ready.

The world is split between dreamers and doers. Be on the right side of the equation.

Kieran.

P.S.