Decision Making
🥳 I Quit My 9-5 4 Years Ago Today. Here’s the Most Important Lesson I Learned.
‘I can’t take this job.’ My boss’s face dropped. It’s September 2nd, 2021. I was meant to start work at a premium cosmetic dental clinic, with as many clients as I could handle. It was a dentist’s dream. And my nightmare. Because I was offered the
😱 I Just Killed My Paid Newsletter (Here’s Why)
Last Thursday, I killed my paid newsletter, the Magnetic Content Masterclass. I sent 90 weekly editions, grossing over 6 figures in 21 months. On paper, it was a fantastic asset. High leverage. Useful. Simple to write. So let me explain why it finished. Scale or stop? MCM was a weekly
Don’t Get Tricked by the ‘Focus’ Trap (The Cost Ain’t Worth It)
I was on a client call last week. He recently launched a new offer: a six-month executive coaching program. The first clients interested weren’t a perfect fit—they were after different outcomes. He was happy that business was coming in, but wasn’t sure if he should say yes.