🥳 I Quit My 9-5 4 Years Ago Today. Here’s the Most Important Lesson I Learned.

‘I can’t take this job.’ My boss’s face dropped. It’s September 2nd, 2021. I was meant to start work at a premium cosmetic dental clinic, with as many clients as I could handle. It was a dentist’s dream. And my nightmare. Because I was offered the

A Comment That Cut Me Deep (Free Email Course Incoming 👀)

Last week, I recorded a 35-minute video sharing an overview of my business. (There’s a link at the bottom of this page.) Over 200 people downloaded it on social media. But as I scrolled through the replies I read something that cut me deep: “Rare sauce drops from Kieran

Do You Want to Be a Writer?

It’s 2020. I’m stuck in morning rush hour, listening to James Clear discuss his writing journey. I’m excited. But as the episode ends, I sigh. I can’t help but focus on the gap between us. Him with millions of readers. Me with ten. Writing felt like

😱 I Just Killed My Paid Newsletter (Here’s Why)

Last Thursday, I killed my paid newsletter, the Magnetic Content Masterclass. I sent 90 weekly editions, grossing over 6 figures in 21 months. On paper, it was a fantastic asset. High leverage. Useful. Simple to write. So let me explain why it finished. Scale or stop? MCM was a weekly

I Went Travelling for 4 Weeks. 3 Interesting Observations (On Writing and Business)

As a dentist, it was my dream to travel the world as a writer. But as an entrepreneur, I’ve struggled with the dance between focus and freedom. When work feels like play, sitting in your flat 7 days a week has its own allure. The better business has gone,

😱 I Spent $6,000 on a Mindset Offer (7 Lessons on How to Build Your Business Right)

Last week, I spent $6,000 on a mindset offer. A year ago, I would never, ever, ever have written that sentence. But here we are. And I have zero regrets. This email deconstructs how I went from ‘I have no clue who this guy is’ to ‘I must work

What Writers Need to Succeed in 2025

Last night, I dusted off a great book for a re-read: Purple Cow by Seth Godin. It’s one of his most popular, for good reason. Godin explains that in today’s world you can’t afford to be average. The only way to stand out is to be remarkable.

Don’t Get Tricked by the ‘Focus’ Trap (The Cost Ain’t Worth It)

I was on a client call last week. He recently launched a new offer: a six-month executive coaching program. The first clients interested weren’t a perfect fit—they were after different outcomes. He was happy that business was coming in, but wasn’t sure if he should say yes.

Do You Doubt Yourself as a Writer?

How you grow is more important than how fast

Why Writers Make the Best Entrepreneurs (Not What You Think)

The link between writing and business

What I Learned About Freedom Whilst Nomading

6 months ago, I set off on my first digital nomad trip. I visited Kenya, the UAE, Thailand, and South Africa. Over the next 3 emails, I’m going to share 3 lessons from the experience. Let’s do the first—on freedom. There are different types of freedom Being

I Am a Terrible Writer

I recently hired a coach, and she called me out yesterday. Why? I’ll explain. We were discussing how I could help one of my clients. She explained I should give people a daily action for accountability. After all, consistency drives results. But I was struggling to decide a daily